When Amy Smilovic created the fashion line Tibi in 1997, she was living in Hong Kong. Navigating foreign trade rules added additional challenges to the already difficult task of starting a new business. Smilovic joins to discuss how she was able to get the company off the ground before eventually relocating back the United States. She highlights that, beyond foreign trade rules, you also have to take language barriers into consideration. In the 20 years since Tibi was founded, the retail industry has gone through massive changes. The rise of e-commerce has forced clothing brands to alter their sales strategies. Smilovic explains how Tibi made the adjustment to online, and predicts how much growth she expects to see in e-commerce.

Share:
More In Business
Klarna shares jump 30% on Wall Street debut
Swedish buy now, pay later company Klarna is making its highly anticipated public debut on the New York Stock Exchange Wednesday, the latest in a run of high-profile initial public offerings this year. The offering priced at $40 Tuesday, above the forecasted range of $35 to $37 a share, valuing the company at more than $15 billion. The valuation easily makes Klarna one of the biggest IPOs so far in 2025, which has been one of the busier years for companies going public. Other popular IPOs so far this year include the design software company Figma and Circle Internet Group, which issues the USDC stablecoin..
Load More