Michelle Chiu, Blue Apron's VP of brand experience, explains why the digital-first company is opening a pop-up store in New York City. Shares of the stock are down nearly 70 percent since the company went public last year. For full interview, [click here](https://cheddar.com/videos/unpacking-the-meal-kit-trend).

Share:
More In Business
Be Prepared for No Rate Cuts in 2024
With stubborn inflation sticking at about 2.8%, there’s a chance that the Fed won’t cut rates this year. That might be the smarter choice in the long run.
Load More