The holiday season is off to a hot start, with Thanksgiving shopping breaking records for online sales. Mickey Mericle, vice president of marketing and insights at Adobe, joined us to chat about this season's most notable trends.
Adobe is forecasting online sales this season to be over $107 billion, nearly 14 percent higher than last year. The company expects e-commerce to outpace in-store retail by 10 percent. Even though Black Friday has tons of deals, Adobe predicts Cyber Monday to become the largest online shopping day in history.
Mericle breaks down how retailers are reinventing the ways their advertising reaches consumers. She says social media is the fastest-growing way to stand out. Despite growth on platforms like Twitter and Facebook, Mericle says email is still the most popular way.
Pete Nicoletti, Global CISO at Check Point, explains why it’s so difficult to legislate against A.I. disinformation and why it’s a concern going into the 2024 election.
Michelle Freyre, Clinique Global Brand President, discusses the company's latest ventures and why skin advice should always come from a trusted source.
Jason Tartick, small business expert and TurboTax Live Partner (who you may recognize from 'The Bachelorette'), shares his tips for making sure your taxes are flawless this year.
Christine Short, Head of Research, Global Corporate Events at Wall Street Horizon, a TMX Company, breaks down the biggest takeaways from companies’ quarterly results.
TikTok once again finds itself in a precarious position as lawmakers in Washington move forward with a bill that could lead to a nationwide ban on the platform.
Bryan West, Gannett’s Taylor Swift reporter, recaps the many, many, theories and Easter eggs Swifties are debating as her ‘Eras Tour’ film comes to Disney+.
‘Our Biggest Fight’ author and Project Liberty founder Frank McCourt, Jr. explains his problem with the internet – and why this Tiktok bill is just a starting point.