As Ad Agency Wars Heat Up, This Expert Pinpoints the Winning Strategy

Lou Paskalis, a media executive from Bank of America, joined Cheddar to discuss the tectonic shifts taking place in the media industry, as it's been a tough year for media companies. Paskalis says the massive shift in the media landscape is taking place because the consumer is in more control than ever before. To stay relevant, advertising agencies need to invest in relationships when competing for attention, he says.

More In Business

Las Vegas Workers Reach Tentative Deal With Wynn Resorts

Las Vegas Workers Reach Tentative Deal With Wynn Resorts

Actors Set to Vote After SAG-AFTRA Reaches Tentative Deal With Studios

Elaine Low, staff writer with The Ankler, joined Cheddar News to break down the latest deal with the studios, why it was such a tough negotiation, and what lies ahead.

Stocks Calm in Friday's Session as Bond Yields Fall

Stocks were in positive territory as markets were calm Friday following an array of action with the S&P and Treasury yields on Thursday.

IRS Raises Income Tax Brackets for 2024

The IRS said it's raising income tax brackets for 2024 to try and adjust for inflation.

U.S. Unit of Chinese Bank ICBC Subjected to Ransomware Attack

The U.S. division of the Industrial and Commercial Bank of China says it was targeted in a ransomware attack this week.

Mortgage Rates See Biggest Weekly Drop in About a Year

Mortgage rates saw their biggest weekly drop in about a year.

Las Vegas Workers Reach Tentative Labor Deal With Wynn Resorts

Hotel workers in Las Vegas reached a tentative labor agreement with Wynn Resorts.

IRS Announces 2024 Tax Brackets

IRS Announces 2024 Tax Brackets

Beyoncé Shares New Trailer for Concert Film

Beyoncé Shares New Trailer for Concert Film

SAG-AFTRA Studios Reach Tentative Deal to End Strike

SAG-AFTRA Studios Reach Tentative Deal to End Strike

Load More