Millennials are disrupting industries everywhere, especially banking, with the evolution of technology and convenience.
Citizens Bank recently announced plans to redesign at least 50% of its locations into cafe-style branches and says that it's started to rethink how to make those locations into more of an advice-based experience for customers. Beth Johnson, Chief Marketing Officer and Head of Virtual Channels at Citizens Bank, joined us on Cheddar to break down the strategy.
Citizens Bank is focused on enabling millennials to access their banking anytime and anywhere. Johnson stressed the importance of mobile but added the bank's branch footprint is still an important medium for meeting customer needs. She added that different branches will be set up differently in an attempt to accommodate as many people as possible.
Johnson discussed how Citizens views trendy apps and digital tools such as PayPal. She said they think about "build, buy, and partner." Citizens already has almost 100,000 customers signed up with Zelle, Johnson said.
Chiza Vitta, Managing Director Global Analytics at S&P Global Ratings joined Cheddar to discuss S&P's recent Megatrend findings and other 2025 predictions.
Greg O'Hara CEO at Certares joined Cheddar to discuss his personal experience with Wellness Tourism and his predictions for the future of the growing industry.
Meghna Maharishi, Airlines Reporter at Skift, answers your biggest questions about what is happening since Spirit Airlines filed for bankruptcy. Watch!
Managing Director at Wells Fargo, Adam Davis, joins Cheddar to discuss how both the consumer and retailer are approaching shopping's busiest time of the year.
