YouTube’s secret to keep viewers watching content is artificial intelligence.
Neal Mohan, Chief Product Officer of YouTube, told Cheddar that when the platform first launched, people used it as a search engine, but now A.I. drives 70 percent of its viewed content.
“All of those videos that we recommend for you to watch and continue to watch come from machine learning,” he told Cheddar. The suggestions come from, he says, “what we learn about, what we think is going to be interesting, what we think is going to be engaging to you.”
But whether those algorithms will be able to filter out questionable content remains to be seen. The streaming service, owned by Google parent Alphabet, has come under fire recently for some of the content on its site.
YouTube this week demoted influencer Logan Paul from its “Preferred” program after he posted a video of what appeared to be a suicide victim in Japan.
“We take maintaining safety and the quality of [our] ecosystem extremely seriously,” Mohan said, shortly before the news broke. “We have community guidelines in terms of service, and we expect all of our content creators, users, et cetera, to adhere to those guidelines. And I think that’s important to maintain and continue to grow the vibrancy of this ecosystem.”
For ful interview [click here](https://cheddar.com/videos/youtube-ventures-into-the-golden-age-of-tv).
The House of Representatives recently passed a bill aimed at increasing transparency in healthcare.
If you have a flexible spending account, here's some short information for you so you don't leave money on the table.
With high healthcare costs, bills can quickly add up. In some cases, it is possible to negotiate your medical bills. Barak Richman, law professor at George Washington University, joined Cheddar News to discuss the easiest way to talk to medical debt companies about what's owed.
Millions of people have selected insurance plans for 2024 but sometimes navigating them can be tricky time consuming and expensive. Paula Pant, host of 'Afford Anything' podcast, joined Cheddar News to break down what's needed to know about their insurance plans.
The European Union is investigating Elon Musk's X over alleged illicit content and disinformation on its platform. Cheddar News breaks it all down and discusses what it could mean for users.
Adobe and Figma called off their $20 million merger, Southwest Airlines gets fined, Nippon Steel is buying U.S. Steel and oil and gas prices surge after a pause in shipments.
With more employees being called back to the office, many workers are suddenly protesting by being in the office for as little time as possible. As the term suggests, coffee-badging means coming in for just enough time to have a cup of coffee, show your face, and swipe your badge.
Japan's Nippon steel is buying U.S. Steel for $14.9 billion.
Southwest Airlines will pay a $35 million fine as part of a settlement over a 2022 holiday season disaster that saw the airline cancel thousands of flights and leave millions of people stranded.
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