*By Brandon Brathwaite*
After the "TMartin Counter-Strike: Global Offensive" skin scandal ー in which CSGO Lotto deceived users into thinking their odds were more favorable than they actually were ー the subject of gambling and esports became a point of serious tension for gamers.
For companies like Unikrn, which built its platform on the practice of esports betting, battling that stigma is a central, implicit part of the operation.
But according to CEO and co-founder Rahul Sood, the company is determined to make betting on esports a “safe, legal, and relegated” space.
Sood told Cheddar Sports: “I like to bet on sports and I like to bet on esports.”
“Up until now,” he added, “there hasn’t been a comprehensive legit space to bet.”
Fortunately, Sood has some pretty influential partners.
Unikrn has investments from celebrity names like Mark Cuban and Ashton Kutcher ー the company has raised $10 million in venture funding and an additional $25 million for an initial coin offering for its cryptocurrency, UnikoinGold. Through UnikoinGold or U.S. dollars, users can bet on esports events ー and even bet on themselves in games.
“For example, you can load up a game in ‘Fortnite’ and you can bet on yourself that you’ll be 1 of 100. We’ll put odds on your chances of being that one of 100,” Sood said.
As for the prospects of esports as a whole, Sood is optimistic about its future ー and he pointed to moments like Drake and Ninja’s Twitch stream as a positive indicator of its growth. He predicted that "the future of sports is really esports."
“When you start to look at these older sports they’re losing the younger demographic or their fans are getting older,” Sood said.
“More esports fans are being born. That’s just the reality of the situation.”
Xavier Gutierrez, the president and CEO of the NHL's Arizona Coyotes, talked to Cheddar about how the team's approach to COVID safety as it welcomes a reduced number of fans back to the arena.
Buffalo's NFL team is playing its first home game since 1996, and in order to make it work amid a pandemic, the Bills are partnering with BioReference Laboratories in a pilot testing program.
U.S. Soccer and the women’s national team have settled the players’ legal claim over inequitable working conditions, putting to rest a part of the team’s gender discrimination lawsuit.
Jim Weber, CEO of Brooks Running a Berkshire Hathaway subsidiary, talks to Cheddar about the big growth in sales as more people took up running amid the pandemic.
Here are the headlines you Need2Know for Tuesday, November 25, 2020:
Kim Ng, who started her Major League Baseball career as an intern, has become the majors' highest-ranking woman and Asian American in baseball operations.
Justin Turner was removed from Los Angeles’ 3-1 victory over the Tampa Bay Rays in Game 6 of the World Series after registering Major League Baseball’s first positive coronavirus test in 59 days.
Bill Reiter, NBA insider for CBS Sports, joined Cheddar to talk about the trend of big-time athletes like LeBron James entering the big-time business world.
FanDuel CMO, Mike Raffensperger, joined Cheddar to discuss fantasy sports amid the coronavirus pandemic. Raffensperger also discuss how the company is handling bets, particularly in the NFL as players contract the virus.
The Tennessee Titans find themselves back in a waiting mode hoping the NFL allows them back inside their headquarters by Tuesday with their game against the Pittsburgh Steelers postponed until later this season by the league’s first COVID-19 outbreak.
