Many people see PlayStation as a hardware company that creates gaming consoles. But it’s actually much more like Netflix and HBO, according to Asad Qizilbash, the Sony unit’s Vice President of Marketing. “We really see PlayStation as more of an entertainment brand. And really that...PlayStation box is just a doorway into a whole world of entertainment.” Sony has 12 studios that create exclusive games for the platform, and that keeps gamers loyal, explained Qizilbash. “Our exclusive games are absolutely crucial.” “God of War”, which has a massive following in the gaming world, is one example of an exclusive title. The new version, which Qizilbash said has evolved tremendously from the previous, will be released on April 20th. “The things that people love about ‘God of War,’ we’ve kept,” said Qizilbash. But Kratos, the protagonist, now has a son, which adds more depth to the storyline. For the full interview, [click here](https://cheddar.com/videos/playstation-talks-the-return-of-god-of-war).

Share:
More In Culture
Shannon's Summer Staycation: Best Boat Share Options
Cheddar's own Shannon LaNier is taking a staycation, and all week he'll be trying out different summer activities in New York and the surrounding area that will hopefully serve as an inspiration no matter where you live.  On Monday, Shannon traveled to Huntington, New York to get a taste of the boating life. He spoke with Maggie Maskery, head of public relations for Discover Boating, about some of the best boat share options.
Load More