Should Traditional Retailers Adopt Subscription Box Model?
Traditional retailers are looking to capitalize on the growing subscription box trend. The market pioneered by companies like Blue Apron, Birch Box, and Stitch Fix offers an opportunity to better understand consumer behavior through data. Brand Innovators Chief Marketing Officer Ted Rubin explains why Target, Walmart, and JC Penney are entering this space.
"These guys know this business in many ways better than the box services," says Rubin. "Their profitability has been limited."
Only 15% of U.S. digital buyers had subscribed to a box-type service in 2017, according to McKinsey & Company.
A new report said the private sector added 103,000 jobs in November while refinance applications climb as mortgage rates dip. Plus, the FTC is once again looking to block the Microsoft-Activision deal and McDonald's is looking to buy 10,000 new locations by 2027.
Fans of the Grand Theft Auto series got a glimpse of the latest release that's not due out until 2025. The trailer was officially released after a leak on the 'X' platform, giving an idea to industry experts of the massive effect GTA will have on the gaming sector. Cheddar News senior reporter Michelle Castillo breaks it all down.
Tax season is around the corner as soon as we conclude the holiday festivities. Mark Steber, chief tax information officer with Jackson Hewitt, joined Cheddar News to discuss some tax changes that people should be aware of and what to expect during next year's tax filing season.
