NASCAR legend Jeff Gordon joined Cheddar News this week as the iconic racing league celebrates its 75th anniversary.
Gordon, who last raced in 2015, is now the fulltime owner of Hendrick Motorsports. He first became an equity owner in 1999. He told Cheddar's Kristen Scholer that his transition into ownership was relatively seamless.
"My perspective, now that I take all of that knowledge or experience and put it into being part of a co-ownership with Rick Hendrick and just focusing on the foundation that's been built there," he said.
Gordon said the next phase of his career is about helping grow the sport of NASCAR and exposing it to as many new demographics as possible.
Part of NASCAR's growth will be put on display this coming summer when the league has its first street race in Chicago.
"I think that's going to be a testing bed for what's ahead in the future of what kind of venues and racetracks – not just in the U.S. but broader areas. Maybe in North America. It could be Canada, it could be Mexico or beyond and see NASCAR really go global," Gordon told Cheddar News.
When it comes to overhauling the NASCAR experience with EVs, he said it will probably take some time for the league to get there. He noted that when the shift happens, the league will be ready but its primary goal is to maintain the hype and excitement around NASCAR.
Under Armour delivered autographed Curry 4 sneakers by drone to fans over the weekend. StockX CEO Josh Luber explains how this promotion is resonating with fans, and how the sneaker retailer is performing.
Peter Feigin, President of the Milwaukee Bucks, joins Cheddar to discuss the new arena fans and players have to look forward to in 2018. The new building will cost around $524 million and most of that cost is going towards customizing the fan's experience.
Bitcoin futures start trading on the CME, and Congressional Democrats call for a hearing on the Disney/Fox deal. Plus tax reform gets closer, weather could have an impact on holiday shopping, and the rise of ICOs.
Football fans will now be able to stream their favorite games on their phones, after Verizon signed a multi-year deal with the NFL. Paul Kelly, Chief Revenue Officer of Whistle Sports joins Cheddar to discuss the ever-changing landscape for sports media.
Paul Kelly, chief revenue officer at Whistle Sports, says that this deal will allow Verizon to tap the millennial market with more than just live sports.
Season 3 of Nickelodeon's competition series "Paradise Run" kicks off in 2018. Host of the show, Daniella Monet, shares what to expect in the new season of this series.
The first box office forecasts for "Star Wars: The Last Jedi" are in and it's looking like the sequel is the hit Hollywood has been waiting for this year. Bauer Xcel Media's Kate Spies and FHM's Nick Dimengo join Cheddar to discuss the early reviews and more top entertainment headlines.
It's official: the final four teams have been selected for the college football championship. Nick Dimengo, Senior Editor at FHM Magazine, joins Cheddar to discuss his picks for the Clemson vs. Alabama and Oklahoma, vs. Georgia games.
Jennifer Cunningham, Senior Editor at Bossip.com, and Todd Johnson, Managing Editor at The Grio, discuss Colin Kaepernick winning Sports Illustrated's Muhammad Ali Legacy Award. Kaepernick was honored for fighting social injustice against African Americans, and his pledge to continue to fight, despite not having an NFL contract.
When veterans return home from service, many struggle to find jobs and careers. That's why Quick Lane launched the "Trading One Uniform For Another," program to help veterans fund an automotive education and career.
