NASCAR legend Jeff Gordon joined Cheddar News this week as the iconic racing league celebrates its 75th anniversary.
Gordon, who last raced in 2015, is now the fulltime owner of Hendrick Motorsports. He first became an equity owner in 1999. He told Cheddar's Kristen Scholer that his transition into ownership was relatively seamless.
"My perspective, now that I take all of that knowledge or experience and put it into being part of a co-ownership with Rick Hendrick and just focusing on the foundation that's been built there," he said.
Gordon said the next phase of his career is about helping grow the sport of NASCAR and exposing it to as many new demographics as possible.
Part of NASCAR's growth will be put on display this coming summer when the league has its first street race in Chicago.
"I think that's going to be a testing bed for what's ahead in the future of what kind of venues and racetracks – not just in the U.S. but broader areas. Maybe in North America. It could be Canada, it could be Mexico or beyond and see NASCAR really go global," Gordon told Cheddar News.
When it comes to overhauling the NASCAR experience with EVs, he said it will probably take some time for the league to get there. He noted that when the shift happens, the league will be ready but its primary goal is to maintain the hype and excitement around NASCAR.
PUBG announces their global league for 2019, Red Dead Redemption 2 releases, and Riot faces down a lawsuit for workplace discrimination. Featuring Guy Blaze, ESL brand partnerships SVP Paul Brewer, and CEO of Electronic Gaming Federation Tyler Schrodt.
Alex Garfield re-enters esports, Cloud9 pulls off a miracle, Rocket League executes a win, and Z-Event raises 1 million euros. Featuring ESL SVP Brand Partnerships Paul Brewer, VP Pro Gaming Michal "Carmac" Blicharz, and Former MLB Professional Pitcher Jim Hoey V of Logitech G
SonixFox wins IPS 2 and donates 10k, the Game Award Nominees, Pokemon Let's Go, and big changes to Overwatch and Fortnite. Featuring NYXL Head of Business Development and Events Ben "MrBitter" Nichol, ReKTGlobal Esports VP Kevin Knocke, Cameron Davis, and Astro Gaming's Thadeous Cooper.
League of Legends World Championship, the Overwatch World Cup, and Serral's incredible victory at Blizzcon. Featuring
Unikrn CEO Rahul Sood, Aziz "Hax$" Al-Yami, and Kelsey Moser.
Amazon is reportedly looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that Disney must spin off as part of its acquisition of 21st Century Fox. For Amazon, it would be the extension of a grand strategy that has been both simple and consistent: drive more Prime subscriptions.
PlayVS, a start-up created to build an infrastructure for high school esports, has announced a new Series B funding round of $30.5 million, led by Elysian Park Ventures, a firm that operates on behalf of the Los Angeles Dodgers ownership group. The new funding will also bring in new investments from Adidas, Samsung NEXT, and Plexo Capital, and angel investors include Sean “Diddy” Combs.
These are the headlines you Need 2 Know for Monday, Nov. 19, 2018.
Mike Sepso is a gilded name in esports. His latest win? The senior VP of Activision Blizzard was recently appointed a strategic partner of Overwatch team league New York Excelsior. And he also happens to be the leader of Major League Gaming, which he founded with partner Sundance DiGiovanni in 2002. But before he assumed his throne, Sepso conceived MLG during a single lazy summer when he and his partner were basking in the glory of their previous company, Gotham Broadband.
These are the headlines you Need 2 Know for Friday, Nov. 16, 2018.
These are the headlines you Need 2 Know.
