Earlier this month, the completely solar-powered car completed a journey across Morocco. The car was designed by students at the University of Technology in the Netherlands and the vehicle traveled over 600 miles just on solar power. It was dubbed a world first for an off-road solar-powered vehicle.
Janet Balis, EY Marketing Practice Leader, and Charisse Hughes, Chief Brand and Advanced Analytics Officer, Kellogg’s, join Cheddar News at CES in Las Vegas to discuss the importance of investing in your brand in the face of recession fears, the biggest challenges that CMOs are facing today, and where opportunity can be found in the adversity.
Cheddar News dove deep into the world of viewing content and looks into the future of the next generation of projectors and aromatic ways to watch your shows.
