Adam Yu, founder of Kicksmini, talks hypebeast marketing and sneaker culture. _____________ Check out [Wix](https://www.wix.com/?utm_campaign=bd_Influencers_cheddar) to find out how to build your business on the web.

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Celebrating Pride With the Editor-in-Chief of 'Them' 
Cheddar News is continuing our celebration of Pride Month as we highlight trail blazers throughout the LGBTQ+ community. Cheddar's own Baker Machado recently had the opportunity to sit down with the editor-in-chief of Them, a magazine that covers everything from culture to politics to fashion within the LGBTQ+ community.
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