Coke VP: All of Our Packaging Will be Recycled by 2030
Coca-Cola is creating more than new bottles with its recycled packaging.
“A lot of the Coca-Cola T-shirts you see in our stores are made out of 11 Coke bottles,” said Bea Perez, the company’s Chief Sustainability and Communications Officer. “We’re trying to do that in every aspect of our business, because we know that that’s going to help drive scale -- it’ll bring down costs -- because we want to ensure that the cost becomes more affordable to create the recycling systems.”
The company is partnering with governments and NGOs to globally collect and recycle all of its packaging by 2030. The Ellen MacArthur Foundation’s New Plastics Economy Initiative, the Ocean Conservancy/Trash Free Seas Alliance, and the World Wildlife Fund are already all on board.
“We can’t do it alone,” Perez said. “Where there’s infrastructure and it’s strong in place, we will be able to partner much faster, in the emerging and developing countries there will be a little more work to do.”
This initiative is a part of Coca-Cola’s World Without Waste program, its effort to become more eco-conscious, which has already surpassed its ambitious goals of replenishing 100 percent of the water it used in its beverages.
For full interview [click here](https://cheddar.com/videos/the-coca-cola-company-envisions-a-world-without-waste).
Seth Schachner, Managing Director at Strat Americas, talks Disney's taking control of Hulu, Warner Bros. and Discovery's split and how if affects the viewers.
The Tony Awards on Sunday lured 4.85 million viewers to CBS, its largest broadcast audience in six years. CBS says Monday that Nielsen data shows the telecast — hosted by “Wicked” star Cynthia Erivo — scored a 38% increase over last year’s 3.53 million viewers. That’s the largest audience for the Tonys since 2019, when the telecast that year nabbed 5.4 million viewers and “Hadestown” was crowned best new musical. The latest version also had to compete with the second game of the NBA Finals, between the Thunder and Pacers,
After stumbling out of the starting gate in Big Tech’s pivotal race to capitalize on artificial intelligence, Apple tried to regain its footing Monday during a developers conference that focused mostly on incremental advances and cosmetic changes in its technology.
Six weeks before UnitedHealthcare CEO Brian Thompson was gunned down outside a Manhattan hotel last December, Luigi Mangione mused about rebelling against “the deadly, greed fueled health insurance cartel” and expressed that killing the executive “conveys a greedy bastard that had it coming."
Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped make iconic.
