How Chef Judy Joo Went From the Trading Floor to Trading Recipes
*By Samantha Errico*
After earning a Bachelor of Science in engineering, interning at Goldman Sachs, and working at Morgan Stanley, Judy Joo left Wall Street to follow her passion for cooking.
"I really just got sick of the grind. Fixed income derivatives wasn't really my passion," Judy Joo told Cheddar.
The Korean-American chef wasn't afraid to start back at the bottom and climb her way to the top of another industry. She described squeezing lemons and picking through spinach for hours at a time.
"It's so much more rewarding. I'm creating memories, where as before I felt like I was just pushing paper around," Joo said.
But she still relies on her Wall Street savvy. Her financial background provided her with an important skill-set that translates to the culinary world. "I can actually model spreadsheets and do all my own forecasting, which is really helpful because most chefs can't do that," Joo said.
In 2015, the celebrity chef opened her first restaurant, Jinjuu, in London. She wanted to create a "cool" restaurant that borrowed from her Korean-American heritage. She now has a second location operating in Hong Kong.
"I need to create a space that is really representative of, and really shows off, the true beauty of Korean culture in every sense of the word," she said.
Popular menu items include Philly cheesesteak dumplings and wild mushrooms and duck dumplings. Joo is a French-trained Londoner, so she incorporates different robust flavors from her multicultural background.
"I am trying to globalize Korean food," she said.
Joo has made her footprint both on and off screen. She is the mastermind behind the cookbook "Korean Food Made Simple," and serves as a host of the Cooking Channel's "Korean Food Made Simple."
"Life is too short not to live your dream," Joo said.
For full interview [click here](https://cheddar.com/videos/chef-judy-joos-journey-from-wall-street-into-culinary-world).
AI, BNPL and new digital tools are reshaping holiday shopping. PayPal’s Michelle Gill shares survey insights, tech trends, and tips for smarter spending in 2025
'The Chair Company' blends sharp satire with workplace conspiracy. Lake Bell joins us to talk its corporate themes, quirky characters, and why viewers love it!
It's a tough time for the job market. Amid wider economic uncertainty, some analysts have said that businesses are at a “no-hire, no fire” standstill. At the same time, some sizeable layoffs have continued to pile up — raising worker anxieties across sectors. Some companies have pointed to rising operational costs due to U.S.'s new tariffs, while others have redirected money to artificial intelligence investments. Workers in the public sector have also been hit hard. Federal jobs were cut by the thousands earlier this year. And many workers are now going without pay as the U.S. government shutdown has now dragged on for more than a month.
Nvidia smashes earnings with record-breaking revenue and soaring Blackwell demand as shares slip this morning, Barron’s senior writer Adam Levine unpacks it all
Jeff Wagoner, CEO of Outrigger Hospitality Group, discusses the company’s coral preservation initiatives and sustainable practices at their hotels and resorts.
Dena Jalbert, Head of M&A at Align Advisory, discusses the state of mergers and acquisitions in 2025 and beyond, highlighting key trends and opportunities.
Kim Perell, author and entrepreneur, shares actionable tips and tricks to help current and aspiring entrepreneurs kick off 2026 with confidence and momentum.