Getting Your Hands On Limited Edition "Game Of Thrones" Sneakers
Exclusivity is the trademark of many fashion companies. Brands like Supreme have become famous for only releasing a small amount of each product they make. In just a few years, luxury sneaker brand KOIO has also made a name for itself through limited drops and pop-up shops.
KOIO Founders Johannes Quodt and Chris Wichert explain where they came up with the idea for launching a luxury shoe line. Neither of the founders had experience in fashion before KOIO. Despite their lack of experience, they've built a brand with celebrity fans like Jake Gyllenhaal.
KOIO is coming out with a number of new limited editions with partners like HBO, and American Ballet Theater's principal dancer James Whitesides. Quodt and Wichert explain what goes into choosing partners and striking a deal.
Apple CEO Tim Cook said Thursday that the majority of iPhones sold in the U.S. in the current fiscal quarter will be sourced from India, while iPads and other devices will come from Vietnam as the company works to avoid the impact of President Trump’s tariffs on its business. Apple’s earnings for the first three months of the year topped Wall Street’s expectations thanks to high demand for its iPhones, and the company said tariffs had a limited effect on the fiscal second quarter’s results. Cook added that for the current quarter, assuming things don’t change, Apple expects to see $900 million added to its costs as a result of the tariffs.
