By Stephen Whyno
AT&T and Gallaudet University have developed a football helmet for players who are deaf or hard of hearing and communicate using American Sign Language.
The company and Washington-based school for students who are deaf or hard of hearing unveiled the new technology Thursday.
It allows a coach to call a play on a tablet from the sideline that then shows up visually on a small display screen inside the quarterback’s helmet. Gallaudet, which competes in Division III, was cleared by the NCAA to use the helmet in its game on Saturday at home against Hilbert.
Gallaudet coach Chuck Goldstein said he thinks the helmet “will change football.”
“We work out the same way as every other college football program, we practice the same way, we compete the same way," Goldstein said. “The difference between coaching a hearing team compared to a Deaf team is first the communication.”
The final product is the result of almost two years of communication between the team and AT&T, which came up with the concept as a way to close the inclusion gap for the Deaf community with its 5G network.
“We came up with ideas on how to make this helmet more effective (and) we’d interact with (players and coaches)," said Corey Anthony, AT&T senior VP of networking engineering and operations. "They would give us feedback. We’d go back, make changes, work on it. It’s just a beautiful relationship that we have with that university.”
Anthony said the company also leaned on employees who are deaf or hard of hearing during the process.
“This is probably one of the more sort of exciting and enriching projects that we’ve worked on in a very long time,” he said.
The Tennessee Titans have suspended in-person activities through Friday after the NFL says three Titans players and five other personnel tested positive for the coronavirus.
Less than five weeks after the conference announced it would push football and other fall sports to spring because of the pandemic, the conference changed course.
Arthur Blank, Atlanta Falcons owner and Home Depot co-founder, joined Cheddar to discuss business values beyond making a profit and the NFL's stance on racial inequality issues today.
The 2020 men's tennis U.S. Open champion, Dominic Thiem, joined Cheddar to discuss his very first Grand Slam title victory. Thiem made history as the first man to come back from two sets down to win at the U.S. Open.
Lou Harris, the founding member of Black Surfing Association Rockaway, offer free surfing lessons to all kids to teach them how to love the water. The national non-profit was founded in California in 1975 to introduce surfing to more African Americans.
Peter O'Reilly, the NFL's executive vice president of club business and league events, talked to Cheddar about the league's new approach to racial inequality issues this year.
The University of Maryland's head football coach, Mike Locksley, joined Cheddar to discuss a new initiative he started, aimed at getting minority coaches elevated to the next level in their careers. The National Coalition of Minority Football Coaches is backed by current and former coaches as well as executives.
Actress and director, Eva Longoria joined Cheddar to discuss her role in establishing the the NWSL's newest team, Angel City as she fights for equal pay in the sport. Longoria also discusses her experience hosting night one of the Democratic National Convention.
Anti-gun violence activist, Manny Oliver, joined Cheddar to discuss an initiative he started following the death of his son, Joaquin, in the Parkland massacre.
Matt Kalish, president of sports betting company DraftKings, talked to Cheddar about NBA legend Michael Jordan joining as an adviser to the company's board.
Load More