By Stephen Whyno
AT&T and Gallaudet University have developed a football helmet for players who are deaf or hard of hearing and communicate using American Sign Language.
The company and Washington-based school for students who are deaf or hard of hearing unveiled the new technology Thursday.
It allows a coach to call a play on a tablet from the sideline that then shows up visually on a small display screen inside the quarterback’s helmet. Gallaudet, which competes in Division III, was cleared by the NCAA to use the helmet in its game on Saturday at home against Hilbert.
Gallaudet coach Chuck Goldstein said he thinks the helmet “will change football.”
“We work out the same way as every other college football program, we practice the same way, we compete the same way," Goldstein said. “The difference between coaching a hearing team compared to a Deaf team is first the communication.”
The final product is the result of almost two years of communication between the team and AT&T, which came up with the concept as a way to close the inclusion gap for the Deaf community with its 5G network.
“We came up with ideas on how to make this helmet more effective (and) we’d interact with (players and coaches)," said Corey Anthony, AT&T senior VP of networking engineering and operations. "They would give us feedback. We’d go back, make changes, work on it. It’s just a beautiful relationship that we have with that university.”
Anthony said the company also leaned on employees who are deaf or hard of hearing during the process.
“This is probably one of the more sort of exciting and enriching projects that we’ve worked on in a very long time,” he said.
Cody Garbrandt, who became the UFC Bantamweight champion in December, says he was inspired by Maddux Maple, his 11-year-old friend who survived a battle with cancer.
Gotham Chopra and his Religion of Sports media company may have just entered the filmmaking scene a few months ago, but it has already snapped up an Emmy nomination, which Chopra says feels like "an affirmation."
SeatGeek co-founder Russ D'Souza says that, despite lower ratings and bad PR, NFL ticket prices remain the highest of all pro sports, and he doesn't see that changing anytime soon.
The professional equestrian and daughter of former New York Mayor Michael Bloomberg says bringing the Riders Masters Cup to the city was "a dream come true."
The world's top equestrians gathered in New York City for the inaugural Longine Masters event. Professional Equestrian Georgina Bloomberg explains how this event brings the competition to the masses, through its Rider Masters Cup.
Professional dancer Sharna Burgess paired up with Washington Redskins cornerback Josh Norman for the new "Dancing With the Stars: Athletes." Having sports stars in the mix increases the competition level because they're "used to winning at what they do," says Burgess. The new season premieres Monday on ABC.
The former Major League Baseball MVP tells Cheddar that these days there are many players who can hit as well as he did, so he's happy to watch from the sidelines.
A lot of times athletes need financial education before they are able to turn their paychecks into long-term investments, says Frank Zacca, managing director of Octagon, a wealth management firm that works with elite sports stars.
A total of 72,000 gamers qualified for the 17-week long video game competition, and only 102 -- "the elite of the elite" -- made the final cut, says Brendan Donohue, managing director of the League.
The obstacle race organizer had to be tough enough to convince the rapper to skip his own workout routine, said Rich Abend, VP of Global Partnerships. "[Flo Rida] happens to be an incredibly fit person," he said.
Load More