*By Michael Teich*
Nike debuted its [controversial new ad](https://www.youtube.com/watch?v=Fq2CvmgoO7I) featuring Colin Kaepernick Wednesday, part of its "Just Do It" 30th anniversary ad campaign.
The roll out came after some public backlash and a tweet from President Trump criticizing the company's decision to sign on the former NFL player, who set off a string of player protests the last two seasons.
While Nike's campaign has proven to be a polarizing initiative, leaving some consumers to pledging to boycott the brand, military veteran and Sports Illustrated writer and producer Scooby Axson sees the move as a net positive for Nike.
"At the end of the day I don't think it's going to hurt their bottom line," Axson told Cheddar in an interview Wednesday.
Axson, who served 16 years in the U.S. Army, thinks those unhappy about NFL players kneeling for the anthem are demonstrating false outrage and that their anger is misplaced.
"If you want to say somebody is disrespecting the flag or the anthem, the NFL does this every single Sunday when they drape that flag across 100 yards, and that's per the flag code. The federal flag code says you shouldn't do that," said Axson.
For full interview [click here](https://cheddar.com/videos/nike-doubles-down-on-kaepernick-with-thursday-night-football-ad).
President Joe Biden and Vice President Kamala Harris will observe Monday's 60th anniversary of the March on Washington by meeting with organizers of the 1963 gathering and relatives of the Rev. Martin Luther King Jr., who delivered his “I Have a Dream” speech at the Lincoln Memorial.
A special session in the Tennessee Senate ended abruptly on Thursday without any action on gun control.
New York Gov. Kathy Hochul asked President Joe Biden to help the state absorb a surge of migrants.
The Pentagon said it will train Ukrainian pilots to fly F-16 fighter jets for its war against Russia.
Vice President Kamala Harris will visit Wisconsin to tout the Biden administration's broadband and affordable connectivity policies.
The Biden administration approved a $500 million weapons sale to Taiwan.
A pre-trial detention was extended for The Wall Street Journal journalist Evan Gershkovich until Nov. 30 by Moscow.
Eight Republican presidential candidates took to the stage on Wednesday in Milwaukee for the first Republican primary debate of the 2024 election season.
The bodies of Russian mercenary chief Yevgeny Prigozhin and some of his top lieutenants killed in a Russian jet crash on Wednesday were sent to a nearby facility for medical and forensic analysis, according to Russian media.
Political strategist Jonathan Harris breaks down the highlights from Wednesday's first Republican presidential primary debate and how Former President Donald Trump's absence affected the event.
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