*By Michael Teich*
Nike debuted its [controversial new ad](https://www.youtube.com/watch?v=Fq2CvmgoO7I) featuring Colin Kaepernick Wednesday, part of its "Just Do It" 30th anniversary ad campaign.
The roll out came after some public backlash and a tweet from President Trump criticizing the company's decision to sign on the former NFL player, who set off a string of player protests the last two seasons.
While Nike's campaign has proven to be a polarizing initiative, leaving some consumers to pledging to boycott the brand, military veteran and Sports Illustrated writer and producer Scooby Axson sees the move as a net positive for Nike.
"At the end of the day I don't think it's going to hurt their bottom line," Axson told Cheddar in an interview Wednesday.
Axson, who served 16 years in the U.S. Army, thinks those unhappy about NFL players kneeling for the anthem are demonstrating false outrage and that their anger is misplaced.
"If you want to say somebody is disrespecting the flag or the anthem, the NFL does this every single Sunday when they drape that flag across 100 yards, and that's per the flag code. The federal flag code says you shouldn't do that," said Axson.
For full interview [click here](https://cheddar.com/videos/nike-doubles-down-on-kaepernick-with-thursday-night-football-ad).
Four men were charged Monday over the theft of an 18-carat gold toilet from Blenheim Palace, the sprawling English country mansion where British wartime leader Winston Churchill was born.
Donald Trump began testifying Monday morning in his civil fraud trial, producing the spectacle of a former president and the leading Republican presidential candidate defending himself against allegations that he dramatically inflated his net worth.
The most-watched races in Tuesday’s off-year general election have all been dominated by the ongoing debate over abortion rights.
Iowa Gov. Kim Reynolds is reportedly planning to endorse Florida Gov. Ron Desantis in the Republican primary.
The endorsement could give DeSantis' campaign a boost as he struggles to show progress against Donald Trump in the Republican primary.
With Donald Trump due on the witness stand next week, testimony from his adult sons in his civil business fraud trial wrapped up Friday with Eric Trump saying he relied completely on accountants and lawyers to assure the accuracy of financial documents key to the case.
The watchdog office overseeing the National Science Foundation is sending investigators to Antarctica's McMurdo Station after hearing concerns about the prevalence of sexual violence at the U.S. research base.
Frederico Klein, a former State Department official, was sentenced to nearly six years in prison after being found guilty on several counts including assault of multiple police officers at the Capitol on Jan. 6.
President Joe Biden and First lady Jill Biden are traveling to Lewiston Maine to pay their respects to the people who were killed there in a mass shooting last week.
The House approved a nearly $14.5 billion military aid package Thursday for Israel, a muscular U.S. response to the war with Hamas but also a partisan approach by new Speaker Mike Johnson that poses a direct challenge to Democrats and President Joe Biden.
