*By Michael Teich*
Nike debuted its [controversial new ad](https://www.youtube.com/watch?v=Fq2CvmgoO7I) featuring Colin Kaepernick Wednesday, part of its "Just Do It" 30th anniversary ad campaign.
The roll out came after some public backlash and a tweet from President Trump criticizing the company's decision to sign on the former NFL player, who set off a string of player protests the last two seasons.
While Nike's campaign has proven to be a polarizing initiative, leaving some consumers to pledging to boycott the brand, military veteran and Sports Illustrated writer and producer Scooby Axson sees the move as a net positive for Nike.
"At the end of the day I don't think it's going to hurt their bottom line," Axson told Cheddar in an interview Wednesday.
Axson, who served 16 years in the U.S. Army, thinks those unhappy about NFL players kneeling for the anthem are demonstrating false outrage and that their anger is misplaced.
"If you want to say somebody is disrespecting the flag or the anthem, the NFL does this every single Sunday when they drape that flag across 100 yards, and that's per the flag code. The federal flag code says you shouldn't do that," said Axson.
For full interview [click here](https://cheddar.com/videos/nike-doubles-down-on-kaepernick-with-thursday-night-football-ad).
Rep. George Santos has pleaded not guilty to charges alleging financial fraud at the heart of a political campaign built on dubious boasts about his personal wealth and business success.
The charges are under seal, said th
A jury has found Donald Trump liable for sexually abusing advice columnist E. Jean Carroll in 1996.
Before President Joe Biden and congressional leaders can even try to avert an unprecedented U.S. government default, their initial challenge on Tuesday will be to agree on what exactly they’re talking about as they hold their first substantive meeting in months.
A number of noncitizens appear to have been missed in the 2020 census.
Cheddar News checks in on what to look for on The Day Ahead as President Joe Biden meets with House Speaker Kevin McCarthy to look to resolve the debt ceiling debate. Earnings are also slated to be reported from companies including Airbnb, AMC Networks, Electronic Arts and Nintendo.
The White House and Congress could strike a deal to raise the debt ceiling in exchange for budget cuts.
California's reparations task force voted to approve recommendations for how the state should compensate Black residents for discriminatory policies.
As fears of a national debt default rise, House Minority Leader Hakeem Jeffries told NBC's "Meet the Press" that he isn't ruling out a short-term bill to raise the debt ceiling. At the same time, he said he doesn't think "the responsible thing is to kick the can down the road."
The Biden administration is starting work on new regulations it says will expand the rights of airline passengers.
