Diddy's vodka empire, Ciroc, launched a new French Vanilla flavor with rapper French Montana. Spokeswoman Dia Simms, President of Combs Enterprises, joins Cheddar to discuss how Diddy is using social media and celebrity influence to make Ciroc a household name.
Ashanti, Salt Bae, and DJ Khaled are featured in the "Welcome to the Family" campaign, a video series for the new Ciroc French Vanilla flavor. Ciroc also donates a portion of proceeds to charity, tapping into millennial interest in social activism.
Simms also explains how Combs Enterprises captures the millennial audience. She talks about using social media and digital platforms to reach the customer with the "hustle."
Cheddar News checked in from Staten Island to learn more about the Lenape people and how they lived before the Dutch settled in. Luke G. Boyd, director of education and public programs of Historic Richmond Town, discussed their story and showed their typical dwellings.
Elon Musk said his cage fight against Mark Zuckerberg will stream on 'X,' the app formerly known as Twitter.
Restaurant Week in New York City continues through Aug. 20 and Cheddar News checked out some of the most delicious and inspirational dishes at Dagon Restaurant, a Mediterranean-style eatery known for its exquisite cuisine and led by Chef Ari Bokovza.
Greta Gerwig's 'Barbie' movie has reached $1 billion in sales at the box office.
Dungeons & Dragons is updating its artists' guidelines and said illustrators will no longer work with artificial intelligence.
Luke G. Boyd, director of education and public programs of Historic Richmond Town, spoke with Cheddar News about Voorlezer's House in Staten Island, NY, the site of one of the oldest schoolhouses in the country. The historic building, which was built around the 1700s, and Boyd explained the history behind the schoolhouse.
After no big winner Friday night, the Mega Millions jackpot climbed to an estimated $1.55 billion.
Because no one matched all six numbers and won the estimated $1.35 billion jackpot, the top prize increased to $1.55 billion for the next drawing Tuesday night.
In just three weeks in theaters, “Barbie” is set to sail past $1 billion in global ticket sales, breaking a record for female directors that was previously held by Patty Jenkins, who helmed “Wonder Woman.”
Social media influencer Kai Cenat is facing charges of inciting a riot and promoting an unlawful gathering in New York City, after the online streamer drew thousands of his followers, many of them teenagers, with promises of giving away electronics, including a new PlayStation.
