Diddy's vodka empire, Ciroc, launched a new French Vanilla flavor with rapper French Montana. Spokeswoman Dia Simms, President of Combs Enterprises, joins Cheddar to discuss how Diddy is using social media and celebrity influence to make Ciroc a household name.
Ashanti, Salt Bae, and DJ Khaled are featured in the "Welcome to the Family" campaign, a video series for the new Ciroc French Vanilla flavor. Ciroc also donates a portion of proceeds to charity, tapping into millennial interest in social activism.
Simms also explains how Combs Enterprises captures the millennial audience. She talks about using social media and digital platforms to reach the customer with the "hustle."
Be Well: The Art of Self Defense
Erik Davis, managing editor of Fandango, joined Cheddar News to discuss what movies to look out for this coming fall. On tap to be released is Martin Scorcese's 'Killers of the Flower Moon,' 'The Marvels' and 'Napoleon.'
Jamie O'Banion, the founder of BeautyBio, spoke with Cheddar News about skin care tips, mentorship, how her company stands out and juggling work with family.
Multiple reports say that RHOA may get a reboot following the same situation with RHONY.
Actress Mira Sorvino is reportedly heading to join Dancing With The Stars for season 32.
From HBO canceling the Weekend's show to a Bob Barker Tribute, these are the latest entertainment headlines you Need2Know.
Two orphaned puma cubs who lost their mother were sent to the Philadelphia Zoo.
Buying your first home can be challenging with rising interest rates and other costs. Cheddar News spoke with Amira Elgoneimy, a premiere agent with Redfin who caters to the New Brunswick, NJ area, and Daryl Fairweather, chief economist with Redfin, about the process involved in purchasing a residence in a competitive market.
As students return to school, Bridget Carey of CNET joined consumer reporter Janice Lieberman to help Cheddar News what tech accessories are needed ahead of another long school year.
Labor Day is right around the corner. Celebrity party planner Mikie Russo joined Cheddar News to provide tips on how to throw a jam on a tight budget.
